Today (Sunday, March 1) was a huge day for The Woodsman, the novel I first released back on Friday, October 17, 2014. I ran an ad, for the first time ever, with one of the “big boys,” eReader News Today (ENT). The results were outstanding and beyond my expectations.
First of all, I gave away way more copies globally than I did during my free run in late January. Back then, I gave away 1,629 copies, and my rankings were #4 in horror, #6 in crime thrillers, and #124 overall. That came as a result of three Fivvr ads, a $3 ad from another site, and listings on several “free to list” sites. Total invested: $19.50.
Today, I invested $15 in an ENT ad and let it fly on its own without notices on any other sites. The results? As I write this, I’m at 2,037 copies given away worldwide, and rankings of #3 in horror, # 7 in crime thrillers, and #85 overall. That’s a big step forward and for only $15, instead of $19.50.
This has me thinking that the huge amount asked for by BookBub might not be the best use of approximately $110, by me. Not when I can get these kinds of results for only $15.00. Sure, BookBub is the gold standard… but is it really worth almost ten times the amount invested? I’m not so sure, since in horror BookBub says the over-under for a free book ad is 2,000 to 19,800. Umm, so in other words, I could pay $110 and still only get the same number of downloads I got today for $15? Color me less than enthusiastic about that prospect. At least right now.
The real interesting bit will be to see how paid sales go once the book reverts back. In January, about 26 paid sales followed the giveaway of 1,629 freebies. I wonder how many paid sales I’ll get in the aftermath of another 2,037 given away. Would 30 paid be too optimistic?
The Woodsman aside, I completed the final-final proofing of Ripe, catching 12-16 previously-uncaught typos before the deadline. Now the book is “locked in” until it’s released and I’m confident it’s about as perfect as it’s gonna get for a while.
At some point later this year, I’ll collect all three volumes and do a print edition. I’m gathering feedback on Spoiled Rotten right now on Write On by Kindle, so that I can take some time to reconsider, revise, and maybe even expand the tale before putting out the collection.
As I said in my last update, I was going to go back to Razed after that, but I have a friend who is launching their own Kindle World in early April and invited me to be one of the premiere authors supporting that world. I gladly agreed as I think it’ll be great exposure for me in general, and a chance to get my name noticed among Amazon’s editorial staff, so that when I finish Razed and submit it to Kindle Scout, I won’t be a complete stranger to them.
I now know what the KW story is gonna be about as I spent time today casting the story after coming up with the overall plot setup and such. I’ll be writing it soon.
I know I’m being coy here, but I don’t have a title yet and want to make sure I hit the deadline on the book before announcing it. Otherwise I could end up with egg on my face.
Let’s just say the book should appeal to fans of Shada, and maybe some of my fans from the audience of The Woodsman, too. For now, I’ll stay silent on further details, though.